Beeline

WHO IS BEELINE?

Beeline is on a mission to help the world have better journeys by bike. Founded in 2015 by Mark and Tom, two friends who wanted to solve the problem of getting lost in London on their bikes, Beeline is now a passionate team of 15 with big ambitions to get more people on bikes, all the while hoping to leave the world better than we found it.

Beeline’s hardware products are beautifully designed devices to guide riders of bikes and motorcycles on their journeys.. Behind these devices lies a huge amount of cutting edge software, from mobile apps built on the latest technologies and backend systems processing crowdsourced data, to machine learning routing engines and sensor fusion algorithms.

We want to help as many people as possible take to two wheels as the bicycle becomes an ever-more important mode of transport. To do this we need to build the best product we can and reach as many people as possible. If you can help us do that we want you on our team!

WHAT IT’S LIKE TO WORK AT BEELINE

We’re a very close-knit team of 17, with everyone owning their own different responsibilities. People very quickly find that they become an important part of our Beeline “family”; we’d love for you to be part of that too! We’re proud of our culture and we dedicate a lot of time and energy into protecting that. We do regular socials, an annual retreat, and generally try to have a great time doing our thing every day. Everyone takes their work seriously, but nobody takes themselves too seriously. That’s how we like to do things.

We’ve adapted very well to working remotely and are now finding our “new normal”. With a central London office and fully flexible policy, we offer both the ability to work from home and the benefits of being able to spend quality time together too.

At Beeline we’re committed to diversity and inclusivity. Not only because it’s right and fair but because bringing together people from all walks of life adds richness that helps us be better in every way. So no matter your background, who you are or how you identify, we’ll make sure you feel at home here.

IMPACT OF THE WORK

Two wheeled transport is set to play a huge role in the future of our cities as well as a leisure activity and we’re building a key enabler for this growth. Bike use is growing for good reasons – the combined impact of improving citizens’ health and wellbeing as well as the broader environmental benefits make this a no brainer. The trend is helped along by huge new industries in Micromobility (shared bikes/scooters) and two-wheeled delivery fleets. The coronavirus pandemic has brought the need for cycling into even sharper focus. Safely navigating all these riders is key to increasing participation and reaping the societal benefits. We’re striving to be the company that does that.